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Sunday, October 03, 2004

Network news programs shy away from Fahrenheit 9-11 advertising

"On any given day, the major TV networks rarely demonstrate good judgment, much less morality, when it comes to accepting a litany of nauseating advertisements. Hemorrhoid creams. Vaginal ointments. Erectile dysfunction. Army recruiting ads that portray war as a gee-whiz video game. KFC’s claim that fried chicken is the new health food. And, lest we forget, Bud Light’s farting horse during the Super Bowl.

But ads for the October 5 release of the new Fahrenheit 9/11 DVD?

Now that makes Big Media gag.

L.A. Weekly has learned that CBS, NBC and ABC all refused Fahrenheit 9/11 DVD advertising during any of the networks’ news programming....

And with more money to spend on political ads this election year (hell, every election year), the Republicans are helping Big Media climb out of their recession-caused red ink. As Broadcasting & Cable reported this month, ad spending in markets across the country is “flat to down” this year. But thanks to all those GOP attack ads against Kerry and his own spots to defend against them, ad spending, especially in the battleground states, is “through the roof,” up 14 percent to 15 percent."

-Nikki Finke, LA Weekly

Finke's full story on right-wing control of big media can be read on the LA Weekly website.


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